Preliminary Study of the Effect of Technology Integration on the Growth of the Printing Industry in Indonesia

Authors

  • Haryasena Gusti Andayu Universitas Esa Unggul, Indonesia
  • Handika Dany Rahmayanti Politeknik Negeri Media Kreatif

DOI:

https://doi.org/10.46961/jip.v9i1.267

Keywords:

printing industry, digital technology, business strategy

Abstract

Digital globalization in the economic sector is no exception in the printing industry. For hundreds of years the print media dominated for the dissemination of information. However, currently the dominance of the print media industry is now in danger of being shifted along with technological developments. This study shows how the growth of the print industry in Indonesia for several years. Based on the results of the study, the number of printing industries from 2011-2015 experienced a decline in almost all regions of Indonesia, including the provinces of West Java, East Java, DKI Jakarta, Banten, Kalimantan, Central Java and Sumatra. The decline in numbers occurred in the printing industry of newspapers, magazines, books and advertising. Especially for the packaging industry, it did not experience a significant decline and was relatively stable.

References

Andoko, Andrey. (2010), “Teknologi Digital: Akankah Media Cetak Berakhir?†Jurnal Ultimatics. 2 (1).

Galarneau, Joseph. (2009), Publishing Research Quarterly, 25(2):89-93.

Lenggawa, V. A. (2019). Strategi Jawa Pos Dalam Menghadapi Persaingan Bisnis Media Di Era Revolusi Industri 4.0. Konvergensi: jurnal ilmiah ilmu komunikasi, 1(1), 19-38.

Kusuma, S. (2016). Posisi media cetak di tengah perkembangan media online di Indonesia. Jurnal InterAct, 5(1), 56-71.

Mahardika, M., Rahmayanti, H., & Majid, A. (2020). STUDY OF DEFECT ON LLDPE PLUG FOR TELON OIL PRODUCTS USING A HAITIAN MOLDING INJECTION MACHINE 1600MA AT PT X. Jurnal Ilmiah Publipreneur, 8(2), 65-74.

Rahmayanti, H. D., Utami, F. D., & Abdullah, M. (2016). Physics model for wringing of wet cloth. European Journal of Physics, 37(6), 065806.

Sholahuddin, S. (2014). STRATEGI PENGEMBANGAN PRODUK DI INDUSTRI MEDIA CETAK DI INDONESIA (Bertahan di tengan Persaingan Media Online. Benefit: Jurnal Manajemen dan Bisnis, 17(1), 9-17.

Sugiya A. (2012), Strategi Tansformasi Konvergensi Media Studi Kasus Grand Strategy Harian Kompas. [tesis], Universitas Indonesia.

Downloads

Published

2021-07-01

How to Cite

Andayu, H. G., & Rahmayanti, H. D. (2021). Preliminary Study of the Effect of Technology Integration on the Growth of the Printing Industry in Indonesia. Jurnal Ilmiah Publipreneur, 9(1), 47–52. https://doi.org/10.46961/jip.v9i1.267

Citation Check

Similar Articles

1 2 3 4 > >> 

You may also start an advanced similarity search for this article.